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The University
of Virginia Second Annual Summer Publishing Institute for Professionals
is an intensive six-day seminar for publishing professionals that need
to upgrade their knowledge of digital and Internet publication and the
new technologies to meet the current challenges transforming the publishing
industry. Participants will learn how multipurposing of content may enhance
publishing options; how digital publishing may be applied to marketing,
sales, and promotion; and what particular technologies are currently being
applied for electronic publications, and those likely to be applied in
the future. Registration is limited, allowing attendees the benefit of
an intimate, interactive institute offering customized attention from faculty
and participants alike. Acquire the skills necessary to make informed decisions
about what tools, techniques, and new business models are needed to develop
successful electronic and print publications in this new millennium.
Who
Should Attend
All book and
journal publishers, including, trade, educational, textbook, association/non-profit,
business-to-business, government/service, and those in related fields who
are expanding into digital publication, and need to develop the know-how
to create successful electronic publishing programs.
The
Faculty
Ralph Eubanks
Director of
Publishing, Library of Congress
Laura Fillmore
President, Open
Book Systems (OBS)
Carter Glass
Manager of Electronic
Publication Development, American Geophysical Union
Paul Hilts
Technology Editor,
Publishers Weekly
Michael Jensen
Director of
Publishing Technologies, National Academy Press
Len Kawell
President, Glassbook,
Inc.
Scott Lubeck
Vice President
and Managing Director, Westview Press, Perseus Books
Barbara Kline
Pope
Director, National
Academy Press
Susanne Peterson
Business Development
Manager, e-Books, Microsoft Corp.
Carol A. Risher
Vice President,
Copyright & New Technology, Association of American Publishers
Gail E. Ross,
Esq.
Lichtman, Trister,
Singer & Ross
David Seaman
Director, Electronic
Text Center, University of Virginia
Bob Stein
Chairman &
CEO, Night Kitchen
John Unsworth
Director, Institute
for Advanced Technologies in the Humanities, University of Virginia
Location
The Institute
will be held June 11-16, 2000 at the University of Virginia in Charlottesville,
located in the foothills of the Blue Ridge Mountains. Charlottesville is
120 miles southwest of Washington, DC, and 70 miles west of Richmond. It
has extensive air service provided by USAirways Express, United Express,
and Delta’s COMAIR. Ground transportation is provided by Greyhound and
AMTRAK.
Fee
and Registration
The Summer Publishing
Institute for Professionals registration fee is $1995 per person. This
includes admission to all sessions, course materials, the opening reception
and dinner in the University of Virginia’s Rotunda, and daily coffee and
pastries, all refreshment breaks, daily lunch, a private visit to Thomas
Jefferson’s home, Monticello, followed by dinner at the Historic Michie
Tavern, and a closing reception.
Enrollment in
the Summer Publishing Institute is limited, and early registration is advised.
You can register online or
by mail/fax. Registration for this seminar must
be made in advance by completing the registration form and mailing it with
your remittance payable to the University of Virginia. Mail to Publishing
& Communications Institute, University of Virginia Continuing Education,
104 Midmont Lane, Charlottesville, VA 22903. If paying by credit card,
you may register by calling 800/346-3882, or FAX your registration to 804/982-5297.
If paying by purchase order, it must be attached to the registration form,
and carry a P.O. number.
Other
Information
Refunds and
Cancellations
Should you need
to cancel your registration notification must be received in writing on
or before May 1, 2000. Another person may be substituted without penalty.
Otherwise, only 80% of the full registration fee will be refunded. A cancellation
received after May 1, 2000 is subject to forfeiture of the full registration
fee.
Lodging
and Meals
Hotel accommodations,
and the cost of meals (other than those described above), are the sole
responsibility of the attendee. However, we have made special arrangements
for attendees with two new hotels: The Hampton Inn & Suites West, and
The Red Roof Inn. Both hotels are conveniently located on West Main Street,
within walking distance of classes, and adjacent to the “Corner,” a business
area of shops and restaurants, which joins the University Grounds. The
discounted room rate at the at Hampton Inn is $80 per night, plus tax,
for a single, and $87 per night, plus tax, for a double. The room rate
for either single or double includes a deluxe continental breakfast. To
make reservations call 1-800Hampton
or 804/923-8600, and ask for the "Summer Publishing Institute" room block
at the Hampton Inn & Suites West.
The
discounted room rate at The Red Roof Inn is $62 per night, plus tax, and
does not include breakfast. In either case, we will be providing daily
coffee, pastries and refreshments at the classroom site. Please note the
cutoff date for reservations at both hotels is May 17, 2000.
For additional
information contact:
Beverly Jane
Loo, Director
Publishing &
Communications Institute
University of
Virginia Continuing Education
104 Midmont
Lane
Charlottesville,
VA 22903
800/346-3882
or 804/982-5252
e-mail bjl2m@virginia.edu
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