CreaLab: Academia and the Creative Industries to deal with SDGs

CreaLab aims to to work with creative industries and other sectors such as technology, together with universities and the cultural heritage sector can help to address the current SDGs, making culture the fourth pillar of sustainable development. To that end, we will:

Enhance European values

Encourage the use of digital tools in the CCI sector

Encourage the networks between academia and non academic profiles

Enhance European design

Enhance mobility for EU students


This project involves the participation of three institutions around Europe: Universitat de València (UVEG), Università degli Studi di Palermo (UNIPA) and Uniwersytet Opolski (OPOLE). It is coordinated by UVEG, involving two research teams: The Art History Department and the Institute of Robotics and Information and Communication Technologies.





The project is funded by FIT FORTHEM Co-creation Pilot Projects. FORTHEM European University Alliance is supported by the European Union via different project funding. The original FORTHEM project 2019-2022 is co-funded by the Erasmus+ Programme of the European Union. FIT FORTHEM has received funding from the European Union's Horizon 2020 Research and Innovation Programme under grant agreement No 101017248.

  see call




People involved in the project


Ester Alba

Principal researcher in CreaLab, UVEG

Professor of Art History at the Faculty of Geography and History of the Universitat de València and director of the Arxiu Valencià del Disseny. She co-directs the Master Permea (Experimental program of mediation and artistic education). She is Vice Chancellor for culture and sports at the same university.


Cristina Portalés

Principal researcher in CreaLab, UVEG

Postdoctoral researcher Ramón y Cajal at the Institute of Robotics and ICT, Universitat de València, and lecturer at Escuela Técnica Superior de Ingeniería, of the same university. Research interests: data visualization, augmented reality, image analysis, digital cultural heritage.


Maurizio Vitella

Principal researcher in CreaLab, UNIPA

Associated Professor of History of Modern Art at the Department of Culture and Society of the University of Palermo, Italy. In 1996 he obtained a PhD in Industrial design, Figurative.


Natalia Krawczyk

Principal researcher in CreaLab, OPOLE

Artist, researcher, curator and swimmer. PhD dissertation on Light and Space Movement at University of Wrocław (PL). Art history lecturer at University of Opole and Academy of Art and Design in Wrocław. Worked for many years as curator at Contemporary Art Gallery in Opole. Inspired by ideas of blue humanities.


Mar Gaitán

Research team, UVEG

Dr. in Art History and Master in Cultural Heritage. Researcher at the Department of Art History. She is a specialist in cultural management, digital humanities and controlled vocabularies. Member of the H2020 SILKNOW project team.


Arabella León

Research team, UVEG

Degree in Art History in 2008 from the UV. Master in Heritage Management from the UV (2010). She has worked as a curator at the Moncada Silk Museum, Valencia (Spain).


Cristina Costanzo

Research team, UNIPA

Phd, Art Historian, is a Contemporary Art History Researcher at UNIPA. Her research focuses on Figurative and Decorative Arts in 19th and 20th centuries, Art Collecting, Environmental Art, Contemporary Photography, and Curatorial studies. As an independent curator she has curated projects, performances, group and solo shows of emerging and mid-career artists.


Iole Carollo

Artist, collaborator in CreaLab

I was born in 1977 and studied languages before graduating in the faculty of Conservation of Cultural Assets and then specialising in Mycenaean Archaeology in Lecce (Italy). I approached photography thanks to local classes and workshops with photographers from the national and international panorama.


Hend Ben Mansour

PhD. Student, collaborator in CreaLab

Born in Tunis, Tunisia and obtained a B.A. in English Linguistics, Literature and Culture. Has a B.A. in Psychology from the University of Tunis and has been a lecturer of Cultural Studies at the English department at the University of Manouba since 2010.


Xavi Calvo

Artist, collaborator in CreaLab

CEO, World Design Capital Valencia 2022. Graphic designer, strategic communication consultant, teacher, author and disseminator on design. Co-founder and partner of Estudio Menta, executive director of the Design Foundation of the Valencian Community and general director of Valencia World Design Capital 2022.


Nina Adelajda Olczak

Artist, collaborator in CreaLab

Performer, new media artist, revolutionist, yogi. M.A. graduate in Media Art of the University of Arts and Design in Karlsruhe, she is working with installation, performance, experimental film and video. Her artistic practice oscillates around the ideas of social revolution, artistic activism and the idea of ​​sustainable development.


Javier Sevilla

IT developer, collaborator in CreaLab

Researcher at ARTEC and at the autism and IT laboratories of the IRTIC Technological Institute. Associate professor in the Computer Science Department of the University of Valencia. Expert in ontologies and semantic web. He has developed the product map prototype to be tested in the CreaLab workshops.

Artists & Designers


The activities of the project involve a webinar, three local workshops and three local exhibitions.


14th October, 2022. From 10am to 12pm

In this webinar, designers and artists have presented their work related to migration, gender and climate change. Students of the Universitat de València (UVEG), Università degli Studi di Palermo (UNIPA) and Uniwersytet Opolski (OPOLE) gather inspiration from artists, to further work on their own creations at the local workshops.

Moderator: Mar Gaitán (UVEG).

Invited artists: Iole Carollo (migration); Hend Ben Mansour (migration); Xavi Calvo (Valencia world design capital; climate change); Nina Adelajda Olczak (sustainable art).

For Spanish students (Universitat de València): +info

Local Workshop: OPOLE

18th October, 2022

Students work with their own creations at the local workshop in Opole, with the participation of the invited artist Nina Adelajda Olczak (sustainable art) and the CreaLab researchers, Natalia Krawczyk (OPOLE), Arabella León (UVEG) and Mar Gaitán (UVEG).

Local Workshop: UVEG

25th November, 2022

Students work with their own creations at the local workshop in Valencia, with the participation of the invited artist Andrea Restrepo Hernández (gender equality) and the CreaLab researchers, Arabella León (UVEG) and Cristina Portalés (UVEG).

Local Workshop: UNIPA

30th November - 1st December, 2022

Students work with their own creations at the local workshop in Palermo, with the participation of the invited artist Iole Carollo, the invited PhD. student Hend Bend Mansour, and the CreaLab researchers, Maurizio Vitella (UNIPA), Cristina Costanzo (UNIPA) and Arabella León (UVEG).


After the students submitted their work as a result of the CREALAB workshops, the jury of the project reviewed all the works. It is our pleasure to announce the winners, as well as the students in second and third place, for each university:



- Second place: MARTA PIECZONKA





- Third place: DAVID GINER DÍAZ



- Second place: ALEXANDRA IENI


Local exhibitions

The projects will be evaluated by a committee composed by the designers and artists of the online workshop, as well as a member of the organizing team from each university. They will choose one winner per university. The winner will be able to choose a university to visit (from the other two of CreaLab) and submit their creation. To be eligible for the prize, it is necessary to attend both the webinar and the local workshop

The exhibitions will take place during Feb/March 2023 -the exact dates to be announced soon.


Results of the CreaLab project


You can contact us at:


Instituto de Robótica y Tecnologías de la Información y las Comunicaciones (IRTIC), Universitat de València. c/ Catedrático José Beltrán, 2. 46980 Paterna (Valencia).

Departamento de Historia del Arte, Universitat de València. Av. Blasco Ibáñez, 28. 46010 Valencia.