On Wednesday, March 2, a new breakfast of the Family Business Chair of the University of Valencia was held with the title: Are family entrepreneurs not professionals? What is the professionalization of PE? How to approach the process?

During the event, businessmen Alfonso Zamorano (President of the AZA group), Daniel Moret (Transportation Manager Alfonso Zamorano, SLU - DHL Parcel) and Francisco Vallejo (CEO of Paints ISAVAL) transferred to the attendees their experience in knowing how to differentiate the characteristics of a company (family or not) professionalized, if the family nature limits the professionalization processes of family businesses, the possible ways or processes that can be followed to achieve a highly professionalized management.