Honorary Chair
Hooshang M. Beheshti
Editor-in-Chief of the Journal of Promotion Management
Radford University, USA
Soumaya Ben Letaifa
University of Quebec, Canada
João J. M. Ferreira
Editor-in-chief of the International Journal of Management Science and Information Technology
University of Beira Interior, Portugal
Lola Garzón
Academic Coordinator of Business Department
European University
M. Reyes González
Director of the Chair of Prosegur
University of Alicante
Tomás González
Management Department
University of Valencia
Kun-Huang Huarng
Co-editor of the International Journal of Business and Economics
Feng Chia University, Taiwan
Sascha Kraus
University of Liechtenstein, Liechtenstein
Daniel Palacios
Polytechnic University of Valencia
José Luis Sánchez
Vice-Cancellor of The Catholic University of Valencia
Anthony K. P. Wensley
University of Toronto at Mississauga, Canada
International Program Co-Chairs
Domingo Ribeiro Soriano, University of Valencia, Spain.
Kun Huang Huarng, Feng Chia University, Taiwan.
Directors
Catholic University of Valencia (Spain): Juan Sapena
University of Valencia (Spain): Mar Benavides
Advisory Review Board
Levent Altinay, Oxford Brookes University, UK
Hooshang M. Beheshti, Radford University, USA
Gary J. Castrogiovanni, Florida Atlantic University, USA
João J. Ferreira, University of Beira Interior, Portugal
Kun-Huang Huarng, Feng Chia University, Taiwan
Kevin Ibeh, University of Strathclyde, UK
Jerome A. Katz, Saint Louis University, USA
David A. Kirby, British University in Egypt, Egypt
Donald Kuratko, Indiana University, USA
Sang M. Lee, University of Nebraska-Lincoln, USA
Morgan P. Miles, University of Tasmania, Australia
Luiz Moutinho, University of Glasgow, UK
Daniel Palacios, Polytechnic University of Valencia, Spain
Dianne H.B. Welsh, University of North Carolina, Greensboro, USA
Colin C. Williams , University of Sheffield, UK
Technical Secretary
Andrea Rey
Local Organizing Committee
Arch Woodside, Caroll School of Management, Boston College, USA.
Hooshang M. Beheshti
Editor-in-Chief of the Journal of Promotion Management
Radford University, USA
Soumaya Ben Letaifa
University of Quebec, Canada
João J. M. Ferreira
Editor-in-chief of the International Journal of Management Science and Information Technology
University of Beira Interior, Portugal
Lola Garzón
Academic Coordinator of Business Department
European University
M. Reyes González
Director of the Chair of Prosegur
University of Alicante
Tomás González
Management Department
University of Valencia
Kun-Huang Huarng
Co-editor of the International Journal of Business and Economics
Feng Chia University, Taiwan
Sascha Kraus
University of Liechtenstein, Liechtenstein
Daniel Palacios
Polytechnic University of Valencia
José Luis Sánchez
Vice-Cancellor of The Catholic University of Valencia
Anthony K. P. Wensley
University of Toronto at Mississauga, Canada
International Program Co-Chairs
Domingo Ribeiro Soriano, University of Valencia, Spain.
Kun Huang Huarng, Feng Chia University, Taiwan.
Directors
Catholic University of Valencia (Spain): Juan Sapena
University of Valencia (Spain): Mar Benavides
Advisory Review Board
Levent Altinay, Oxford Brookes University, UK
Hooshang M. Beheshti, Radford University, USA
Gary J. Castrogiovanni, Florida Atlantic University, USA
João J. Ferreira, University of Beira Interior, Portugal
Kun-Huang Huarng, Feng Chia University, Taiwan
Kevin Ibeh, University of Strathclyde, UK
Jerome A. Katz, Saint Louis University, USA
David A. Kirby, British University in Egypt, Egypt
Donald Kuratko, Indiana University, USA
Sang M. Lee, University of Nebraska-Lincoln, USA
Morgan P. Miles, University of Tasmania, Australia
Luiz Moutinho, University of Glasgow, UK
Daniel Palacios, Polytechnic University of Valencia, Spain
Dianne H.B. Welsh, University of North Carolina, Greensboro, USA
Colin C. Williams , University of Sheffield, UK
Technical Secretary
Andrea Rey
Local Organizing Committee
Consolación Adame, University of Valencia
Andreea Apetrei, Catholic University of Valencia
Vanessa Campos, University of Valencia
Eva Caplliure, University of Valencia
Pedro Carmona, University of Valencia
Irene Comeig, University of Valencia
Sonia Cruz, University of Valencia
Sonia Dasí, University of Valencia
Lola Garzón, European University of Valencia
Tomás González, University of Valencia
María Guijarro, ESIC Business & Marketing School
María José Miquel, University of Valencia
Antonia Mohedano, University of Valencia
Alexandre Momparler, University of Valencia
Susana Navarro, European University of Valencia
Daniel Palacios, Polytechnic University of Valencia
Jordi Paniagua, Catholic University of Valencia
Manoli Pardo, University of Valencia
Marta Peris, Polytechnic University of Valencia
Carlos Rueda, Polytechnic University of Valencia
Ana Zorio, University of Valencia
Andreea Apetrei, Catholic University of Valencia
Vanessa Campos, University of Valencia
Eva Caplliure, University of Valencia
Pedro Carmona, University of Valencia
Irene Comeig, University of Valencia
Sonia Cruz, University of Valencia
Sonia Dasí, University of Valencia
Lola Garzón, European University of Valencia
Tomás González, University of Valencia
María Guijarro, ESIC Business & Marketing School
María José Miquel, University of Valencia
Antonia Mohedano, University of Valencia
Alexandre Momparler, University of Valencia
Susana Navarro, European University of Valencia
Daniel Palacios, Polytechnic University of Valencia
Jordi Paniagua, Catholic University of Valencia
Manoli Pardo, University of Valencia
Marta Peris, Polytechnic University of Valencia
Carlos Rueda, Polytechnic University of Valencia
Ana Zorio, University of Valencia
Alicia Mas-Tur
Adam King
Norat Roig
Asunción Esteso
Borja Martí
Víctor Reyes
Eloisa Bahilo
Beatriz Giner
Gema Albort
Pablo Lechuga
Samuel Ribeiro
Belén Ribeiro
Adam King
Norat Roig
Asunción Esteso
Borja Martí
Víctor Reyes
Eloisa Bahilo
Beatriz Giner
Gema Albort
Pablo Lechuga
Samuel Ribeiro
Belén Ribeiro