Master's Degree in Marketing and Market Research

• Summary
• Curriculum
• Competencies
• Access and admissions
• Adaptation
• International
• Labour insertion
• Quality

• Recommended profile
• Complementary training course
• Admission criteria

The recommended profile applies to whoever meets the established entrance requirements and shows interest in Marketing, although preference will be given to holders of a degree related to the proposed master’s, that is, Bachelor’s Degrees in Business Management and Administration, Investigation and Market techniques, Advertising and Public Relations, a Business Diploma and all the new or other degrees in which the candidate has taken marketing subjects which cover at least 10% of the degree’s total credits.