foto Cristina Villar Garcia
PDI Titular d'Universitat
Director/a Titulacion Master Oficial
Department: Business Administration 'Juan José Renau Piqueras'
Despacho 1C-11, Facultad de Economía
(9638) 28750

I am Senior Lecturer at the University of Valencia, Faculty of Economics, holding a PhD in Management and Strategy (with extraordinary doctorate award in Economics). My areas of specialization are International Business, Innovation and Organizational Learning. I teach these topics in Spain and Latin America at undergraduate, master and doctorate level, as well as courses on research methodology. I have supervised 9 doctoral dissertations.

My research interests focus on analysing the organization of the international company (global strategy and inter-regional expansion, global value chains, HQ-subsidiary relationships, innovation and organisational learning) both in MNCs and SMEs. On these topics I have published a number of papers in well-known journals in the field of management. I am currently Senior Editor for the European Journal of International Management and member of the board at the European International Business Academy (EIBA).

As a member of the research group Inglobest I  have lead two research projects and I regularly participate in  public research programmes, as well as many applied projects aiming to promote firms’ international competitiveness with relevant public institutions such as Chamber of Commerce, IVACE, Consejo Intertextil Español o ATEVAL.

I am the co-director of the Master in Business Strategy (Master en Estrategia de Empresa) of the University of Valencia. Formerly I held positions to promote the internationalization of the Faculty of Economics in my university, such as the coordination of international dual degrees for the Degree in International Business and the Erasmus+ coordination for the degree in Business Administration.


Subjects taught and teaching methods
35797 - International business managementPractices, Theory
35892 - International business managementPractices, Theory
41039 - Management, area of activity and strategySeminars, Tutoring, Theoretical-Practical
41041 - Master's final projectWork end of studies
44864 - Business organisation and strategyTheory
44872 - Master's final projectWork end of studies
You participate in the electronic tutoring program of the Universitat de València
Journal Publications
Participations in Conferences