Join us at the conference “How to exploit new business opportunities: digital media” organised by the Business and Humanism Chair with the support of Caixa Popular and with the participation of Domingo Gutiérrez Martínez, expert in strategy, marketing, eCommerce and Digital Transformation.

Topics to be addressed during the talk:

· Why should we sell online? Tips for manufacturers and wholesalers

· What to take into account in the new digital channels.

· Should we sell on marketplaces?

· What should our eCommerce value proposition be?

· How to combine new digital channels with the traditional ones

· Risks and recommendations: roadmap

ON-SITE AND STREAMING CONFERENCE