The visit took place on 12 April 2024, as part of the International marketing communication subject of the Master’s Degree in International Business Management (iMBA).
The directors of the iMBA Master’s Degree, Enrique Bigné and Carmen Pérez Cabañero, were the hosts of this interesting session. During his speech, Dr Stylos, as a specialist in marketing innovation and digital transformation in service industry, shared his knowledge with our students.
Nikolaos Stylos is a doctor in Business Management and a tenured professor of Marketing at the University of Bristol Business School. Stylos has an interdisciplinary research profile with international recognition. He has given conferences at international congresses (both academic and business‑related) and research seminars in several countries within and outside Europe. He also keeps close relationship with the Universitat de València, participating as a guest professor in different Master’s Degrees and as a member of doctoral thesis committees.
