The overall objective of this program is to encourage the formation of road attitudes and promote positive road culture as a contribution to a reduction in accident rates.It is intended that children acquire a correct behavior in traffic, aware of socially responsible behavior and respect the rights and obligations of others and their own, as well as the environment.

Initially developed for use in the driver education school "Attitudes", given its versatility, it has been extended and distributed for use in and out of schools.

Development and innovation

Attitudes-Audi