
Last Friday, we visited the company Tareca Vending in Paterna with the students of the Family Business course "Key aspects for its competitiveness and sustainability" 16th edition.
We would like to thank Natalia Fuentes, Carolina Fuentes and Jesús Fuentes for welcoming us in their company. Their hospitality, sharing their history and experience, gave us an invaluable insight into the functioning and challenges faced by a successful family business. In addition, we enjoyed a delicious coffee which made the experience even more enjoyable.
This visit was an enriching experience for all present. It gave us a close look at how food vending machines operate and we learned about the resilience needed to overcome all challenges.
Tareca Vending has demonstrated a remarkable ability to adapt and grow, even in difficult times. This strength is largely thanks to the passion and commitment of its team, an inspiring example for all of us.
One of the highlights of the visit was understanding the importance of falling in love with the family business. Families can take steps to foster this love in the new generations, thus ensuring the continuity and success of the business over time. Falling in love with the business is undoubtedly the key to the continuity of the family business.
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