CONFERENCE

Ainara LeGardon, musician, artist and specialist in intellectual property.

PANEL DISCUSSION:

Moderated by:

Luis Demano, illustrator, graphic designer and member of the Associació de Professionals de la Il-lustració Valenciana - APIV.

Participants:

Ainara LeGardon, musician, artist and specialist in intellectual property.

Marelisa Blanco, lawyer and cartoonist, CEO of Akme.

Faced with the onslaught of generative AI and the lack of tools to control its level of intervention in artistic creation, the cultural sector has sounded the alarm and is beginning to organise itself to protect its rights. But will it be soon enough? The picture is complex, not only because of the confusion over whether or not AI-generated material is protected by intellectual property rights and who should own it, but also because of the way in which technology companies have developed their applications: taking copyrighted works without seeking prior consent, without giving due credit and without compensating the creators.

Photos Ainara LeGardon: Rafa Rodrigo.

Photos Luis Demano: Daniel Garcia-Sala.

Photos Marelisa Blanco: ceded by Marelisa Blanco

Free entry. Registration required at www.uv.es/observatoricultural