Description
To study the key trends for strategic management and academic research in tourism: e-tourism and its perceived value as a substantial topic in the study of customer behaviour, delving into its effects (background, mediators or moderators) on relationships.
Keywords
perceived value, the paradigm of Holbrook, financial sacrifices, perceived benefits, hotels, restaurants, travel agencies, destination image
Manager UV
- Gonzalez-gallarza Granizo, Martina
- PDI-Catedratic/a d'Universitat
Frascati classification
