Cycle Art and Mind. Conference by Manuel Cuadrado. La Nau

Cycle  Art and Mind

Conference
Emotions and motivations in the consumption of cultural activities

By
Manuel Cuadrado, Professor of the Department of Marketing and Market Research (Universitat de València)

The aesthetic experiences –musical, plastic, literary– are frequent in our life, but their explanation and comprehension, as well as the exploration of their potentialities will depend on the application of a scientific perspective that will help us to explain how they are built psychologically speaking, and how could we use their practice to transform it into a preventive activity against social and psychological problems.

Free admission, limited seats