Background, moderators and consequences of marketing and market orientation on the competitiveness of cluster companies.
Perception of belonging and affiliation, influence of the manager's cognitive style, influential aspects in group decision making in the cluster, method of group decision making. Mimicry and managerial perceptions.
Second-tier and transversal clusters. Economic dynamisation of territories and their external markets.
The international entrepreneur. Strategic effectiveness in new companies. Organisational alternatives in bankruptcy environments. Business reorganisation and restructuring. Decline, crisis and turnaround. Second Chance Policies.
New practices in territorial and urban governance, from the local scale, with an approach based on criteria of sustainability, participatory democracy and adequate planning and management of territorial resources (adapted to each specific context).
Study and analysis of forced mobility flows, for reasons of work or study, using Geographic Information Systems (GIS), to help decision making in territorial planning, from a socioeconomic perspective, and the provision of and access to services and facilities. Study of the transport flows of people and goods from a perspective of multiscale analysis of networks as a determining element of urban hierarchy and regional development.
Deciding factors of multi-localisation, agglomerations, compatriot and activity clusters. Generation and development of international social capital. Networks and guanxi. Distance and localisation-entry strategy.
Analysis of spatio-temporal models. To implement geographic information systems for the study of interorganisational relations: configuration, content, container and effect. Positive and negative externalities. Moderating and mediating factors. Knowledge transfer in clusters. Franchised relationships.
Analysis of the innovation flows that take place in a geographically localised production system, taking into account the concentration and cooperation of SMEs, social cohesion and interactions between companies, as well as formal and informal institutional relations.
Study of cities in their relation with other cities and with the rest of the territory. Their specialised functions and global relations are analysed, as well as their provision of public and private services and their appropriate planning by means of Geographic Information Systems (GIS).
Welfare state, Public services, social innovation and Tourism.
