• Degree Programmes Offered

1st year

Coordination: Marín García, Antonio
Total credits: 60 | Basic training: 60.
Code Name Credits Type (of subject) Course syllabus, schedules, exams
36502 Exploratory Data and Database Analysis 6 Basic training Check info
36503 Visual Analytics and Communication 6 Basic training Check info
36504 Probability, Uncertainty, and Inference 6 Basic training Check info
36499 Strategic Business Management 6 Basic training Check info
36500 Programming and Fundamental Algorithms 6 Basic training Check info
36505 Digital Marketing 6 Basic training Check info
36498 Basic Operations Research Models 6 Basic training Check info
36497 Mathematical Modelling for Management 6 Basic training Check info
36501 Competitive Markets and Pricing 6 Basic training Check info
36496 Accounting Information Systems 6 Basic training Check info

2nd year

Coordination: Farinós Viñas, José Emilio
Total credits: 60 | Compulsory: 60.
Code Name Credits Type (of subject) Course syllabus, schedules, exams
36512 Productive Business Investment Analytics 6 Compulsory Check info
36509 Accounting Analytics 6 Compulsory Check info
36522 Technology and Innovation Management 6 Compulsory Check info
36527 Behavioural Economics 6 Compulsory Check info
36525 Customer and Marketing Analytics 6 Compulsory Check info
36515 Business Data Mining 6 Compulsory Check info
36523 Data Modelling 6 Compulsory Check info
36507 Advanced Operations Research Models 6 Compulsory Check info
36519 Time Series Analysis and Forecasting 6 Compulsory Check info
36518 Forecasting with Cross-Sectional Data 6 Compulsory Check info

3rd year

Coordination:
Total credits: 60 | Compulsory: 60.
Code Name Credits Type (of subject) Course syllabus, schedules, exams
36526 Legal Issues and Protection of Personal and Big Data 6 Compulsory Check info
36510 Digital Business Creation 6 Compulsory Check info
36536 Spatial and Space-Time Data 6 Compulsory Check info
36514 Decision-Making for Strategic Marketing 6 Compulsory Check info
36511 Exploitation of Data Warehouses 6 Compulsory Check info
36506 Accounting Information Analysis and Management 6 Compulsory Check info
36508 Dynamic Modelling for Business Management 6 Compulsory Check info
36517 Survey Sampling 6 Compulsory Check info
36513 Profitability and Risk Analysis 6 Compulsory Check info
36520 Advanced Business Forecasting Techniques 6 Compulsory Check info

4th year

Coordination:
Total credits: 60 | Compulsory: 30, Optional: 30.
Code Name Credits Type (of subject) Course syllabus, schedules, exams
36516 Unstructured Data 6 Compulsory Check info
36521 Commercial Research in Digital Environments 6 Compulsory Check info
36529 Supply Chain Management and Planning 6 Compulsory Check info
36539 Final Degree Project 12 Compulsory Check info
Elective subjects 30 Optional

Elective subjects

Code Name Credits Type (of subject) Course syllabus, schedules, exams
36531 Financial Behaviour Analysis 6 Optional Check info
36537 Prospective Analysis & Scenario Simulation Methods 6 Optional Check info
36535 E-Commerce & Digital Distribution 6 Optional Check info
36538 Digital Business Law & Artificial Intelligence Market 6 Optional Check info
36532 Risk Management in the Insurance Industry 6 Optional Check info
36524 Business Management Skills 6 Optional Check info
36530 Reporting Tools & Techniques 6 Optional Check info
36533 Financial Planning 6 Optional Check info
36534 Digital Promotion 6 Optional Check info
36528 Game Theory Applied to Massive Data Sets 6 Optional Check info