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Participants

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  • Registered groups in the Register of Research Structures of the Universitat de València - (REIUV)

Bintell lab - BINTELL

Reference of the Group:

GIUV2022-529

 
Description of research activity:

The group is dedicated to research in the field of business intelligence. It has carried out several research projects under agreements and contracts with institutions such as the Regional Ministry of Sustainable Economy and the consultancy Improven. The group's priority is to carry out market studies and competitive and prospective surveillance for companies, business associations and institutions supporting business activity, especially in the Valencian Community. The group's activities also include the study of the economic and commercial viability of new business projects with innovative content. To this end, self-development programmes and methodologies based on the "Lean Startup" approach will be used. The group also aims to offer training and advisory activities for business representation entities such as business sssociations in the preparation of strategic and competitiveness plans. It also hopes to participate as a partner in projects related to business intelligence that are submitted to calls and public support programmes.

 
Web:
 
Scientific-technical goals:
  • Desarrollo de novedosas metodologias para mejorar la efectividad de la Business Intelligence en el ambito empresarial
 
Research lines:
  • Business Intelligence for consolidated firms.Established companies need to implement advanced business intelligence (competitive intelligence) services to successfully adapt to changes in the environment and the market. This line will develop methodologies, indicators and studies aimed at this business community.
 
Group members:
Name Nature of participation Entity Description
ISIDRE MARCH CHORDADirectorUniversitat de València
Research team
ROSA MARIA YAGÜE PERALESCollaboratorUniversitat de València
Lydia Canovas SaizCollaboratorSmart Precinct NQ - Australiaresearcher
 
CNAE:
  • -
  • -
 
Keywords:
  • Business Intelligence; Competitividad; Diagnóstico