Total credits of the degree: 60

Compulsory: 34

Elective: 20

Final project: 6

Degree code: 2114

Years: 1

Teaching modality: Presencial

Knowledge branch: SOCIAL SCIENCES AND LAW

Master degree website: www.uv.es/mastermarketing

Places available for new students: 80

Minimum number of enrolment credits per student: 36

Public price first enrolment credit (non-EHEA foreign students without agreement): [academic year 2025-26]: 70.68€

Price per credit [academic year 2025-26]:35.34€

Management Centre: Faculty of Economics

Languages used in class: Spanish

Participating Universities: University of Valencia and Jaume I University

Academic Coordinating Committee: Beatriz Moliner Velázquez (Co-Director)
Berta Tubillejas Andrés (Co-Director)
Cristina Aragonés Jericó
Mª José Miquel Romero
José Eduardo Tronch García de los Ríos
María Walesska Schlesinger
Marta Ordiz Bernardo (PAS)

Academic, scientific or professional interest: This programme offers advanced education in academic and research terms in the area of marketing. It is intended to respond to the growing demand for marketing professionals and to the need to train them by means of specialised and up-to-date studies for professional practice. The masters course offers a programme focused on market research and techniques in relation with advertising, consultancy, business distribution, sales in private and public organisations, etc. in different business sectors and regardless of their geographic location. It is targeted at future managers of sales, image and marketing campaigns or at those responsible for analyses in this area.

PhD programme linked to this Master’s programme: Marketing

Pre-enrolment information: Student Information Service

Academic information: https://go.uv.es/O5N6mzv